Mexico: store, art and culture all in one space

30.10.2024

HAUS Mexico: The Golden Thread Connecting Marghera to Mexico City

HAUS opens its doors in the vibrant ‘La Roma’ neighborhood in Mexico City in a thoughtful space that was conceived and designed as a real home. HAUS Mexico welcomes Golden Lovers and a community of dreamers to an authentic environment that represents our brand DNA and history.

A golden thread connects every step of our journey – from Marghera, where everything started, to Mexico City. Our core values of family, love, and togetherness remain unchanged throughout time and space and our HAUS in Mexico City embodies these values. Each room is a journey that celebrates community and tells a different story.

HAUS Mexico represents our history and our values

HAUS Mexico spans across three floors of a charming historical landmark building. The entrance features a tranquil courtyard, beautiful mural artwork, and distinctive furniture to celebrate the essence of the local community.

Upon entry, you are immediately immersed in the Golden journey from Marghera to Mexico City with a collection of vintage décor collected during trips to Italy and the US – like wall art, a photo, a skateboard, a bike, and a pile of Golden Goose sneakers – juxtaposed with a stunning art piece by a local studio.

‘Younique’ screens throughout HAUS share unique stories and personal experiences.

The Ground Floor

The Library is a living room with leisure armchairs, a coffee table, and a curated selection of books and local props alongside iconic Golden Goose sneakers. The Kitchen is garnished with local ceramic plates and vintage bottles alongside a display of Golden Goose handbags; it also serves as a convivial space in collaborations with renowned Mexican Chefs. The Mirror Room is an entire space decorated with vintage mirrors and showcases the brand’s Ready to Wear Collection. Located in the heart of the ground floor is the Patio and it’s where the magic of Co-Creation takes place. Clients have the opportunity to personalize any item to make it their own, together with Golden Goose’s artisans called Dream Makers. This unique Co-Creation space is the pulsing heart of the HAUS and where creativity is unleashed. The adjacent Cobbler area focuses on footwear repair and remake to support sustainable practices with restoration and refurbishment services.

The First floor

The journey continues upstairs via a striking vintage metal staircase, designed exclusively for HAUS Mexico by renowned architect Michel Rojkind. Starting in the Botanical Room, a sensory oasis with exclusive fragrancies and floral arrangements from local partners, clients can also try on new collections as it doubles as a fitting room. The Listening Room caters to vinyl enthusiasts with music stations and turntables that sit nicely among Golden Goose boots, leather jackets, and exclusive made to order items. The Wardrobe and Bedroom are warm and welcoming spaces to discover additional Ready to Wear and Limited editions sneakers, complemented by LED screens showcasing video highlights of Golden Goose’s community and people.

The Second floor

The second floor is a creative retreat. The office serves as a gathering space for one-on-one experiences, private dinners, workshops, and special events. The Lounge is a versatile creative space that turns into a photo and podcast studio to give the opportunity for clients and guests to express their most “Younique” and authentic selves.

HAUS Mexico is a space of connection

In addition to shopping, repair, and personalization experiences, HAUS Mexico is intended for events like art expositions, book clubs, selector’s nights, flower and fragrances workshops, all in collaboration with artists and the local community to foster cultural exchange and creativity and bring together the hearts of Mexico and Italy.